Content Producer Brand Job Athena
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Content Producer Brand Job Athena
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Role Overview
The Content and Social Media Writer (Employer Branding) plays a pivotal role in ensuring the quality, consistency, and effectiveness of written content across various channels, including digital platforms, social media sites, marketing materials, and brand activations. This position involves writing, editing, and proofreading content for accuracy, clarity, tone, and style, as well as monitoring and responding to social media comments, inquiries, or claims (false or otherwise).
Duties & Responsibilities
- Develop and implement editorial strategies, guidelines, and standards to maintain the quality and consistency of written content.
- Actively lead the writing process, implementing editing, proofreading, fact-checking, and content optimization for SEO.
- Collaborate with video producers, graphic designers, stakeholders, and cross-functional teams to align content with brand objectives, messaging, and tone of voice.
- Establish and enforce workflows, processes, and best practices to streamline content production and ensure efficiency.
- Coordinate with internal teams to develop content briefs, editorial calendars, and content distribution strategies.
- Provide clear direction and feedback to ensure alignment with brand standards.
- Monitor the company’s social media platforms to maintain an active and engaging presence.
- Provide timely and thoughtful responses to comments, messages, and inquiries in alignment with the company’s standards.
- Analyze audience feedback and engagement to refine social media strategies.
Key Stakeholders
- Recruitment Team, Marketing Department, Potential Candidates, and various Support Staff from Internal Departments across all multiple geographies.
Qualifications
Skills
- Exceptional writing, editing, and proofreading skills
- Proficiency in grammar, punctuation, and style conventions
- Experience with content management systems (CMS) and digital publishing platforms
- Knowledge of SEO principles and best practices
- Excellent communication and collaboration skills
- Strategic thinking and problem-solving abilities
- Strong ability to craft engaging, audience-targeted content.
Competencies
- Attention to detail and quality assurance
- Strategic planning and execution
- Collaboration and teamwork
- Adaptability and flexibility
Relevant Experience Required
- Minimum 3-4 years of experience in content editing, copyediting, or related roles, with demonstrated leadership experience
- Experience working with digital content, marketing materials, or publications
Educational and Certification Requirements
- Bachelor’s degree in English, Journalism, Communications, or related field
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