Marketing Manager (East Africa) Job Sinapis

Responsibilities

• Lead regional marketing strategy and execution, ensuring alignment with global brand direction and local market dynamics.
• Manage and mentor a regional marketing team and creative partners, fostering professional development and high performance.
• Drive cross-functional collaboration to ensure cohesive messaging, strong program alignment, and an integrated customer experience.
• Own regional storytelling strategy, guiding story development, creative direction, and content production to showcase the transformative impact of our entrepreneurs.
• Design and lead market research efforts, translating insights into actionable messaging and campaign strategy.
• Develop Sinapis’ earned media and PR footprint, establishing relationships with media outlets, influencers, and ecosystem partners.
• Ensure marketing efforts are data-informed, analyzing performance and optimizing for greater engagement and return on investment.
• Represent Sinapis at ecosystem events and forums, strengthening partnerships and expanding the organization’s voice in regional and international conversations.

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Qualifications

• At least 1 year experience in an agency planning role, or a programmatic/digital platform. 
• Tech-savviness and a good understanding of digital advertising concepts and best practices.
• Fluency in English. 
• Ability and willingness to work independently in a fast-paced environment and set and reach ambitious goals. 
• Sharing Eskimi values – growth, initiative & drive, and a high sense of ownership. 
• A creative mindset.

Competencies

• Above all, a committed follower of Christ with a growing personal relationship with Jesus and a strong heart for Sinapis’ mission, desiring to glorify God and alleviate poverty through purpose-driven marketing.
• 7+ years of relevant marketing experience, ideally in a fast-paced, entrepreneurial, or impact-driven environment
• Holds a Bachelor’s degree (required); a Master’s in a relevant field is a plus.
• Proficient in tools like Google Suite, Microsoft Office, Canva, Hubspot, and familiar with key social media platforms.

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How To Apply

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