Content & Social Media Manager Job Mogo Finance
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Content & Social Media Manager Job Mogo Finance
Key Responsibilities:
- Strategic Content Development
- Own the PR C (customer social media calendar) — defining themes, narratives, and campaign directions.
- Develop story arcs for campaigns
- Write creative briefs that guide Designer & Videographer on execution.
- Constantly monitor consumer trends (TikTok, IG, community convos) and adapt narratives accordingly.
- Idea Generation
- Proactively pitch content ideas, formats & hooks before campaigns start.
- Anticipate cultural/seasonal moments (holidays, national days, local events) and design content around them.
- Develop innovative ways to simplify financial concepts
- Ensure employee & customer stories are consistently sourced and turned into content.
- Collaboration & Execution Leadership
- Partner with:
- Designer (visuals, infographics, posters).
- Videographer (testimonials, reels, explainers).
- Influencer Manager (align influencer scripts with core narratives).
- Community & Events Manager (transform event outputs into digital content).
- Ensure every output feeds into the bigger story, not random posts.
- Act as the editor-in-chief for all communication outputs.
- Content Distribution & Optimization
- Oversee publishing (schedule, tone, timing) across FB, IG, TikTok, LinkedIn.
- Track audience reactions — which stories land, which don’t — and adjust.
- Recommend boosting strategies (paid vs organic) to maximize reach.
- Create content playbooks for internal stakeholders (branch staff, telesales) to use.
- Measurement & Learning
- Work with the team to ensure all content outputs have clear goals (engagement, awareness, lead generation).
- Collect insights from customer interactions & social listening to refine narratives.
- Lead monthly content review meetings: what worked, what didn’t, what’s next.
What you will need:
Skills & Competencies
- Initiative in exploring digital tools, including AI, to enhance creative output
- Exceptional creativity and innovation in brand and product campaigns
- High attention to detail, with strong proofreading and editing skills
- Ability to manage multiple projects and meet deadlines independently
- Excellent organizational and time-management skills
- Willingness to learn and collaborate with the team
- Strong ethical standards and adherence to company policies
How to Apply
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