Best Sample Cover Letter For Sales & Marketing Jobs in Kenya

By Mark Namaswa,
A cover letter is your prime selling point before you secure an audience with the potential employer.
The cover letter plays the primary goal of introducing you, your expertise and what you have to offer, however, you can customize it every time you wish to apply for a different job according to what the job advertisement demands.

For example, sales jobs cut across a wide scope from insurance premiums to cars, or even advertisement in magazines and newspapers.

Here is a Sample Cover Letter for a Sales Executive Position:

Peter Musembi,
PO Box 2557,
Nairobi.

December 15th, 2014.

The Human Resource Manager,
ABC Marketing Group,
PO Box 55667,
Nairobi.
Dear Sir/Madam

RE: APPLICATION FOR THE POSITION OF SALES EXECUTIVE
In response to your recent advertisement for the post of a Sales Executive, I present my job application for your consideration. I am driven by a strong desire to deliver sales targets to the company and edged on by my ability to create connections for the purpose of closing sales, I am certain to prove a vital asset to your institution.

I am also a results-driven professional whose mission is to increase your company’s profitability and productivity. I have previously interned at Strategic Marketers where my track record of exceeding targets remains noted. I was able to successfully create Business Plans, assess market trends, negotiate terms and close deals. These included selling advertisement space to clients both in print and TV as well as generating creating a fresh pool of client advertisers. I am also keen to respond to customers’ queries as well relating well with colleagues.

My skills, as outlined in detail in my CV, also extend to include both developing new markets while strengthening the existing ones as well as selling a wide variety of products the company might come up with. These attributes combined with my client-oriented approach and positive attitude, I believe, make me the perfect fit for the job.

I look forward to an opportunity to meet with you and further discuss the value I could bring to your reputable banking establishment. I can be contacted through my number and address provided below.

Thank you in advance for taking the time to consider my application.

Sincerely,
(Signature)
Peter Musembi

Cell: 0724 XXX 222
Email: Pet.musembi@xmail.com