Content Marketing Manager Jobs in Kenya (250K)

Content Marketing Manager Job at Royal Agencies

Objective of Job

Our client an international Pay TV service provider with extensive presence in Kenya and East Africa is looking for a qualified candidate to fill the vacancy of a Content Marketing Manager. The key role is to establish group content marketing systems and to strategically and consistently promote content, attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.

The Content Marketing Manager will formulate a content marketing plan with the Kenyan business situation in mind in order to increase ARPU and renewal rate. He/she will cooperate with overseas operation to reach operations target.

Responsibilities for the Content Marketing Manager Job

• Responsible for the whole content marketing strategy. Will formulate content marketing promotion and cooperate overseas operation to reach operation target.
• Responsible for content marketing for digital TV international channels, self-produced channels, sports channels and other main programs.
• Responsible for formulating team building, work plans and KPI system of the Kenyan content marketing team.
• According to the situation of group and oversea, closely observe and analyze competitors’ content marketing strategies. Develop and creative new content marketing mode base on the group’s situation to increase the income of company.
• According to the whole content marketing strategy, formulate relative or special content activity plan and marketing plan with offline activity.
• Summarize and collect content marketing report.
• Coordinate different media resources, supplier resources and each channel to obtain resources, cooperation channel and content promotion.
• According to the strategy of group content marketing, coordinate each department to do content marketing. Provide effective core content resource and promotion plan.
• Other relative content marketing work

Requirements for the Content Marketing Manager Job

• 5-7 years’ experience for content marketing. More than 3 years managerial experience in in content marketing.
• Must be familiar with operation mode and video operation on internet.
• Content marketing working experience in broadcasting and TV or internet video is essential
• More  than  3  years’  experience  of  team  management.  Be  good  at  interpersonal
• Communication and team building.
• Be able to formulate content marketing strategy independently.
• Must be fluent in both written and spoken English.

Education Qualification

• A Bachelor’s Degree in Marketing, Communication.
• A Master’s Degree or MBA will be a priority.

Authority

• Suggestion, examination and approval authority of content marketing plan.
• Suggestion authority of promotion content.
• Formulation authority of content marketing strategy.
• Assessment authority of group and Kenyan Project content marketing department.
• Monitoring and execution authority of content marketing.
• Examination and approval authority of content marketing budget.

How To Apply

Qualified candidates should send their application letters and CV’s quoting relevant skills and experience to info@royalagencies.org

Interviews will be done on a rolling basis until the position is filled. Only shortlisted candidates will be contacted